The Smart Explorer Borders Historic Route

As the title suggests this tour explores many of the historical sites of the Borders as we travel north up through the heart of the country towards the Capital city of Edinburgh. This area of the country is known for its rolling hills and lush green valleys which is in stark contrast to the rugged coastline and mountains of the Highlands.

The Borders Historic Route is 89 miles long and starts off at the small village of Gretna Green famous for couples eloping from England to get married from as far back as 1754.

Due to the Scottish / English border it is not surprising this area is full of amazing historical buildings with the most amazing stories from the past. Ruined abbeys from as far back as the 11th century and stunning castles built up continuously through the centuries to defend Scotland from the attacking English armies.

As you travel up through the beautiful villages you will see how this industrial area all have their own unique quality and stories to tell from the defensive stories at the borders, into the textile industries, then on into the areas where mining played a huge part in peoples lives through the ages.

This is a beautiful route with the most spectacular building, so if history or architecture is your passion you will be in your element. Again like all the other routes the landscapes and the scenery are second to none and you will not be disappointed.

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Our recommendations

"Fantastic activities for eating, sleeping and entertainment"

Stop off at one of our recommended hotels for a bit of lunch or afternoon tea, or why not make a weekend of it and book into the hotel for a few nights away and explore the beautiful Borders Historic Route at your leisure.

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Tourist Routes

"Other beautiful routes to explore"

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From as little as £36 a month "the smARt concierge" is designed to help your guests make the best use of your in-house facilities and services whilst providing them with an abundance of local information to enhance their visit and make the most of their valuable time.

To find out more and receive a free, no obligation quote please complete the form below.

#Your business in their pockets 24/7

#Always in the Palm of your Hands

"the smARt concierge" for accommodation providers is designed to help their guests make the best use of their in-house facilities and services whilst providing them with an abundance of local information to enhance their visit and make the most of their valuable time.

Please find below a quick overview, information, benefits and reasons why you should install your very own

"smARt concierge"

"Always in the palm of your hand"

✓ Instant access to all the important infomation

✓ Local emergency numbers instantly on their phone

✓ Your business in their hands 24/7

✓ Save your guests and visitors valuable time

✓ Introduction videos, images and messages

✓ Personally welcome your guests, even if you're not there

✓ See promotions, events and offers

✓ Browse menu's, book direct

✓ Promote your local favourite hidden gems, walks, views, wildlife, etc

✓ Promote your local community (all activities added to the explrer)

✓ Instant, easy access to all your social media networks

✓ Create the experience YOU would want to have

✓ Promote TRUST - introduce your preferred taxi numbers

✓ Introduce RELAXATION - everything your guest will need with them 24/7

✓ Spark IMAGINATION - 1000's of activities, attractions and events at their fingertips

It's all about "Your Business"

✓ Promote your business even when your closed.

✓ We can introduce and promote you even if you don’t have a website.

✓ Become part of a larger community.

✓ Introduce a new demographic as we promote “your local area” and other local businesses and amenities.

✓ Become part of our 2-way collaborative network allowing different businesses to see you while promoting the local area.

✓ Create both an offline and online presence.

✓ Have your business already in the forefront of visitors minds as they come to explore your town.

✓ Save you and your staff time.

✓ Promote any of your/local live events, sales, offers.

✓ Analytics - Know your numbers.

It's all about "The Experience"

Give visitors, guests and even passers by the opportunity to see all you have to offer, when you are too busy or even closed

✓ Instant access to all the important information.

✓ Info - Transport, Bins, Central Heating, Numbers, etc.

✓ Saving your visitors and guests valuable time.

✓ Your business now in their hands 24/7 on their phone.

✓ Introduction videos, images, messages.

✓ Book Direct, browse menu’s.

✓ See Promotions, Events, Offers.

✓ Promote your local favourite Hidden Gems, walks, views, wildlife.

✓ Promote your local area ( all activities added to the explorer).

✓ No need for long URL’s or remembering Web addresses.

✓ Easy access to all your social media networks.

✓ Instant connection with EVERYTHING you have to offer.

✓ Create the experience you would want to have.

✓ Trust, relaxation, spark imagination.

"Bringing it all together"

“The smARt explorer” is designed to give your customers or guests a more unique personalised service built around your activities needs and requirements giving the visitors the complete WOW factor, while showcasing your amenities to the max.

✓ Environmentally friendly.

✓ No Covid-19 touch points.

✓ Increased organic growth.

✓ Promote your business 24/7.

✓ Create an online & offline presence.

✓ Promote the local community & amenities.

✓ Multi level engagement and promotion.

✓ Collaborative marketing to achieve wider and deeper reach.

✓ Provides relevant, reliable and trusted recommended services.

✓ Increases your community involvement and credibility.

✓ New NFC scan technology.

✓ No long term contracts.

✓ No large investments.

“Integrating and bringing together local amenities, businesses, activities and events allows your exposure to increase as your visitors experiences increases.

“AS WE GROW YOU GROW"

"Installation"

Simply place the unique “logo image” in a place for your visitors and guests to scan

✓ Turnkey solution.

✓ Complete stand alone system.

✓ Infrastructure is already there.

✓ Instant installation.

✓ No personal details required.

✓ No 3rd parties required.

✓ No on-site installations.

✓ We do all the design, work.

✓ GDPR compliant.

✓ No mess, no stress.

It's incredibly difficult but increasingly important to get recognised and to get to a point where you are seen by potential customers online as well as promoting and creating physical awareness.

Marketing Individually

? Where do you advertise?

? Who do you target?

? You need to create all your own content

? You need to build up all your own numbers

With our unique integrated system and collaboration we will be promoting from multiple channels with many different groups, areas, subjects and events as well as indivudual pushes.

This introduces a strong virtual foundation and increases your awareness in many different areas attracting new visitors you may have missed working alone.

Marketing Together

✓ Virtual Awareness

✓ Create a wider reach

✓ Seen by a new demographic

✓ Get tagged onto a large platform

✓ Much more for your budget

✓ More exposure

More importantly we can see where and what the visitors are looking at and we can built up and picture with the analytics and find out important information of where the visitors are coming and going.

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